This Pepsi commercial from 1957 shows a young girl who grew up and got married and then “decided to stay beautiful” with Pepsi. Like Coke, Pepsi also claimed that it could help a woman stay trim, which would help her to keep her marriage happy. Many ads at the time implied (or straight out declared) that a woman would to need stay trim in order to keep her man. Ads of the era did not send the same messages to men.

Via/ State Archives of Florida

But, it wasn’t just the Pepsi which was keeping her trim. The ad shows the wife fighting over handbags during a sale, one of the “competitive sports” that was part of her light lifestyle! Have a look below at this gem below.

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